;%20}%20.cls-3%20{%20fill:%20%23fff;%20}%20.cls-4%20{%20clip-path:%20url(%23clippath);%20}%20%3c/style%3e%3cclipPath%20id='clippath'%3e%3crect%20class='cls-1'%20width='258.34'%20height='83.22'/%3e%3c/clipPath%3e%3cclipPath%20id='clippath-1'%3e%3crect%20class='cls-1'%20y='0'%20width='258.34'%20height='83.22'/%3e%3c/clipPath%3e%3c/defs%3e%3cg%20id='LHC_logo_main_white'%3e%3cg%20class='cls-4'%3e%3cpolygon%20class='cls-3'%20points='36.78%2056.65%2036.78%2061.85%2021.08%2061.85%2021.08%2021.27%2026.27%2021.27%2026.27%2056.65%2036.78%2056.65'/%3e%3cg%20class='cls-2'%3e%3cpath%20class='cls-3'%20d='M61.22,21.33v29.38c0,6.12-4.95,11.1-11.04,11.1s-11.1-4.98-11.1-11.1v-29.38h5.2v29.38c0,3.25,2.65,5.9,5.89,5.9s5.85-2.65,5.85-5.9v-29.38h5.19Z'/%3e%3cpolygon%20class='cls-3'%20points='96.44%2021.33%2096.44%2061.91%2091.23%2061.91%2091.23%2042.74%2080.38%2042.74%2080.38%2061.91%2075.18%2061.91%2075.18%2021.33%2080.38%2021.33%2080.38%2037.53%2091.23%2037.53%2091.23%2021.33%2096.44%2021.33'/%3e%3crect%20class='cls-3'%20x='101.45'%20y='21.32'%20width='5.2'%20height='40.58'/%3e%3cpath%20class='cls-3'%20d='M129.77,57.06l.82.84-.84.82c-2.05,1.98-4.74,3.08-7.57,3.08s-5.53-1.1-7.54-3.09c-2.03-2.04-3.14-4.73-3.14-7.59v-19.06c0-2.86,1.11-5.56,3.14-7.58s4.68-3.11,7.54-3.11,5.52,1.1,7.57,3.08l.85.83-3.7,3.7-.82-.83c-1.01-1.01-2.43-1.58-3.9-1.58s-2.84.56-3.84,1.58c-1.05,1.05-1.64,2.44-1.64,3.9v19.06c0,1.43.59,2.81,1.64,3.9,1.01,1.02,2.38,1.58,3.84,1.58s2.88-.57,3.88-1.62l.84-.87.84.87,2.03,2.07Z'/%3e%3cpath%20class='cls-3'%20d='M153.96,56.86c.15.11.38.06.55,0v5.2h-1.17c-2.55,0-4.65-2.09-4.65-4.65v-7.58c0-3.56-2.69-6.53-6.13-6.9l-2.53,4.26v14.77h-5.2V21.37h5.2v15.54l8.82-14.97.34-.58h6.05l-1.04,1.77-8.86,15.06c5.05,1.57,8.56,6.22,8.56,11.62-.05,1.89-.15,6.7,0,6.95.03.05.07.08.07.08'/%3e%3cpolygon%20class='cls-3'%20points='185.94%2021.48%20185.94%2061.96%20180.74%2061.96%20180.74%2039.53%20175.67%2061.01%20175.46%2061.91%20169.6%2061.91%20169.39%2061%20164.43%2039.74%20164.43%2061.96%20159.23%2061.96%20159.23%2021.48%20165.55%2021.48%20165.76%2022.38%20172.57%2051.55%20179.42%2022.38%20179.63%2021.48%20185.94%2021.48'/%3e%3cpath%20class='cls-3'%20d='M210.98,60.53l-6.75-38.24-.18-.96h-6.27l-.18.96-6.91,38.24-.25,1.38h5.3l.16-.97,1.91-10.51h6.1l1.85,10.51.18.97h5.29l-.25-1.38ZM198.76,45.22l2.13-11.84,2.09,11.84h-4.22Z'/%3e%3cpolygon%20class='cls-3'%20points='237.08%2021.43%20237.08%2061.96%20232.28%2061.96%20231.97%2061.24%20220.92%2035.39%20220.92%2061.96%20215.72%2061.96%20215.72%2021.43%20220.63%2021.43%20220.93%2022.13%20231.88%2047.74%20231.88%2021.43%20237.08%2021.43'/%3e%3c/g%3e%3c/g%3e%3c/g%3e%3c/svg%3e)
About us
We love a good
design challenge.
Creative Director
Luciana
Hickman, MFA
An award-winning designer from São Paulo, Brazil, Luciana was shaped by the renowned Escola Panamericana de Arte e Design — and mentors like Washington Olivetto, Hector Babenco, and Marcello Serpa.
After moving to the U.S., Lu refined her craft at the School of the Art Institute of Chicago, where she opened her first agency. Thanks to her “ginga” — adaptability, in Portuguese — the team has built a creative spirit, empathy, and a can-do attitude.
Throughout her career, Lu has designed for prestigious brands such as McDonald’s, Hewlett Packard, Carrefour, C&A, Romero Britto, and LVMH.
2017
Founded in Chicago
Lu Hickman Creative Co. is a team of multidisciplinary professionals crafting unique design solutions — brands, technical proposals, trade shows, annual reports, and everything in between.
Across 23 years and hundreds of projects, our team has shipped design for clients in Healthcare, AEC, Oil & Gas, Hospitality, Consumer Brands, and the Public Sector — across the United States.
MBE, WBE, HUB, HHF, and SBE certified.
A Winning Team
Awards
& recognition
Eleven industry awards across branding, editorial, and graphic and digital design.
A powerful, talented team with deep, cross-sector experience: Healthcare, AEC, Oil & Gas, Hospitality, Consumer Brands, and the Public Sector.
Different industries. One standard of craft.
In Their Words
Client
testimonials
Lu is the most productive marketing leader I have ever worked with. She identified weaknesses in our materials and approach, then rebuilt our image, which attracted new customers and tripled our revenue.
Anthony S.
Enhanced Drilling
Our brand and website not only attract new clients, but also generate business for my company. Integrity, creativity, commitment, competitive prices, and results that exceeded my expectations. Do not hesitate — she's the one!
Sergio C.
Pousada Serra da Bocaina
With an elegant design aesthetic and unwavering dedication to quality, her work stands out from the rest. Well-rounded and highly motivated, Luciana delivers and adds value — project after project — to clients, creative teams, and the current industry.
Abby J.
Parsons Corporation
They continually exceeded my expectations, helping me carefully select every minute detail for Polite Society's brand. Lu Hickman has been an outstanding asset and an integral part of building my business to date.
Jessica L.
Polite Society
Lu has expert knowledge that makes a huge difference. She is professional and reliable throughout the process. She brought unique, fresh, creative ideas to the table. Her innovative approach, unique perspective, and attention to detail sets her apart. I can't recommend her enough!
Tasha R.
Capital Printing
Certifications & Memberships
Certified to Compete.
Proven to Win.
MBE
Minority Business Enterprise
WBE
Women's Business Enterprise
HHF
Hire Houston First
HUB
Historically Underutilized Business
SBE
Small Business Enterprise
Proud members of
GHWCCSMPSAIGAHBMA